L2 Media Studies
Course Description
Teacher in Charge: Ms L. Hunt.
NCEA Level 2 Media Studies (2MED)
We are exposed to various forms of media in our daily lives from film and television to music, gaming and social media. Every encounter with the media has been carefully constructed to communicate with the audience and to manipulate in some way. Students who take this course discover how to make sense of the media, create and innovate, and be prepared for a future that requires them to be critical and active participants.
Key concepts in Media Studies include the study of the way media texts portray individuals, groups, experiences, ideas and events from particular ideological perspectives. Meanings are shaped by the interaction of media texts with audiences and social contexts.
Media forms have their own specialist languages and characteristic symbols and structures. Media products have distinctive ways of telling stories, particular narratives, and recognisable genres. The production and distribution technologies of different mediums influence the message and how it is interpreted, not just how we access it. Technological change has an impact on media products and institutions.
Media creation incorporates vision, energy, critique, and reflection to produce artistic and aesthetic interpretations. The creative processes in media production draws on individual, group, and community relationships.
Media Studies discusses the context in which media is produced, distributed, and consumed. Possible careers include digital marketing, location manager, media buyer, media planner, media researcher, public relations officer, runner, broadcasting/film/video, social media manager, television/film/video producer, television production coordinator, web content manager, advertising account, arts administrator, broadcast journalist, editorial assistant, event manager, film director, magazine journalist, market researcher, marketing executive, photographer, UX designer, writer.
Contributions and Equipment/Stationery
Chromebook or similar device.
Pathway
Credit Information
You will be assessed in this course through all or a selection of the standards listed below.
This course is eligible for subject endorsement.
External
NZQA Info
Media Studies 2.2 - Demonstrate understanding of narrative in media texts
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Media Studies 2.4 - Demonstrate understanding of an aspect of a media genre
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Media Studies 2.5 - Produce a design and plan for a developed media product using a range of conventions
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Media Studies 2.6 - Complete a developed media product from a design and plan using a range of conventions
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Media Studies 2.8 - Write developed media text for a specific target audience
Pathway Tags
Photographer, Project Manager, Entertainer, Television Presenter, Film/Television Camera Operator, Marketing Specialist, Journalist, Communications Professional, Technical Writer, Editor, Make-up Artist, Animator/Digital Artist, Actor, Advertising Specialist, Copywriter, Sales and Marketing Manager, Director (Film, Television, Radio or Stage), Radio Presenter, Media Producer, Production Assistant (Film, Television, Radio or Stage), Art Director (Film, Television or Stage), Artistic Director, Film and Video Editor, Sound Technician, Author, Game Developer,
Disclaimer
IMPORTANT: Selection of a course does not guarantee entry into the course. Courses may not run due to low numbers, and timetable clashes may occur. Entry into a course may depend on prior performance in the subject area at the Dean and/or Head of Faculty's discretion. In any of the above listed situations, the student will be consulted about alternative courses during the course confirmation process.